Wow, um, what can I say about Ideal Absolutes. It’s creativity in hyper-drive. The author comes at ya, blasting bullets of humor, geekery, and current events in staccato machine-gun rapid fire. It’s fun, if a bit risque, in content. This post made me literally laugh out loud— but it’s a little too mature for the kids, in my opinion (but older computer geeks can giggle privately). And I’ve never known anyone to dare mix Hegel and Southern Yard Art before. Eclectic, eccentric, and energetic– that’s the content of this blog.

The blog design is minimal with a twist here and there. I like it; it’s clean and perfunctory. I failed to see the meaning of the tattooed dude in the sidebar… besides that odd photo, the rest of the blog blends nicely with the content. Everything (archives, contact, about, etc) is very handy and easy to navigate. I like that. I must say that the content was so minimal that I kept expecting more. For example, there’s so much information in the sidebars, but one scroll down and there’s nothing else there. And I went to the archives, expecting to see page after page, but all I saw was one (long) column with titles, and then months of the year leading to more archives. I was keen on finding out about “Make Money” in the navigation menu, but was disappointed when all I saw was:

I am both a student and a teacher. Certain aspects of what I’ve been taught can not be openly shared – others can. My intention is to use this area to share what I’ve learned.

Aw! I was hoping for some real secrets! Guess I’ll have to wait…

I loved the tools page, for checking page rank and other indexing stats. That’s a good page to bookmark if you are a blog writer and concerned about your placement in the blog food chain.

There are only three posts on the blog home page. I don’t like to click endlessly to read articles, so my suggestion would be to add more posts. I suspect that other readers, like me on a typical day, would read the three posts and off they’d go somewhere else. Certainly, a small home page loads faster, but too few posts discourages further reading.

MacEwan’s (the author) best posts are when he is discussing current events in the web world. He handles the SEO lingo with ease, without the ten-syllable techno-word-speak that many other bloggers like to throw around. The posts are comfortably understandable, and quite humorous, too. It would be nice to see more links in the sidebar where a reader can peruse similar content. It’s a little disappointing to read three posts, see a few ad links and then it’s DOA after that. I’d like to see more content, more recommendations, where I can read further about the blog topics– because the topics are interesting. There is such a thing as too minimal.

So overall, good design, good posts, interesting content. But the reader leaves the site wondering, “Is that all?” My recommendation is add a bit more content to satisfy the hungry reader.

P.S. I see he’s still got PR. Congrats for that. Hey, macewan, how much did you pay them, huh, how much?

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