Archive for category business services

Banks Need to Tighten Online Security

This news does not surprise me. I have long lamented the weak security measures of banks and credit card companies. For one, I am astounded that banks require you to make weak passwords– 8 to 10 characters, all letters and/or numbers. That is SO easy to crack! My Photobucket account has a better password than my bank online account.

Banks have recently tried using “one-time” passwords for “added” security. But the news is that hackers find these a piece of cake:

Security measures such as one-time passwords and phone-based user authentication, considered among the most robust forms of security, are no longer enough to protect online banking transactions against fraud, a new report from research firm Gartner Inc. warns.

Increasingly, such measures are overwhelmed by online criminals looking to pillage bank accounts using valid login credentials stolen from customers, the report said.

Going forward, banks need to quickly implement additional layers of security to protect their customers from falling victim to online fraud, said Avivah Litan, Gartner analyst and the report’s author.

Gartner’s warning comes amid a sharp uptick in fraud involving the exploitation of valid online banking credentials. In August, NACHA- the Electronics Payments Association issued an alert, warning members about attacks involving the theft of online banking credentials, such as usernames and passwords mostly from small- and medium-size businesses. Cybercriminals used the stolen credentials to take over corporate accounts and initiate unauthorized transfers of funds via electronic payment networks, NACHA said in its warning. NACHA, with more than 11,000 financial institutions as members, oversees the Automated Clearing House (ACH) electronic payments network.

Just a few days earlier, a similar alert was sent to members of the Financial Services Information Sharing and Analysis Center. The alert identified organized cybercrime groups in Eastern Europe as predominantly responsible for illegally siphoning millions of dollars off corporate accounts and sending the money overseas via popular money and wire transfer services.

Last month, the FBI’s Internet Crime Complaint Center noted that as of October, cybercrooks had attempted to steal approximately $100 million from U.S. banks using stolen log-in credentials. On average, the FBI is seeing several new cases opened each week, the complaint center said. In most instances, the crooks used sophisticated keystroke logging Trojan horse programs to steal login credentials from company employees authorized to initiate funds transfers on behalf of the business, the FBI noted.

I am suspicious as to why banks and credit card companies are SO SLOW to adopt tighter security. With the technology and ability already out there, why are banks not taking advantage of it? Why are they so reticent to make our money and transactions more secure?

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Online Insurance Quotes, Even!

Did you know that you can browse rates and shop for term life insurance online? I love the Internet because EVERYTHING can be researched, and more and more things are in our own hands. Term life insurance is insurance for a certain (usually brief) period of time in one’s life; whole life insurance covers the entire life span of the insured. Term life insurance is much less expensive than whole; people may use it to cover the time period when their children are young and until they can be independent, or for a trip or something. You can read loads more about insurance on the Net, and become much more informed. :D

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Make Money Writing For Snipsly

This is a Sponsored Post written by me on behalf of Snipsly. All opinions are 100% mine.

Looking to make a few bucks online? Do you like to write articles or stories? Here’s something that may be for you: Snipsly. It’s a blossoming organization that allows you to earn money for anything you create and publish online: articles of any kind, short stories, long stories, videos, and photos. There are a few basic but important rules to be successful at Snipsly. You must never plagiarize; articles must have a minimum of three sentences. Longer articles are acceptable, but on the Internet, shorter articles tend to generate more interest. You cannot submit obscene material or promote illegal activities, etc. There’s a concise and simple Rules page at Snipsly, as well as a helpful FAQ and other information.

So how does Snipsley help you to earn money? In a nutshell, you earn money via Google AdSense. Your publisher ID number from your Google AdSense account (and you must have an account to write at Snipsly) tags along with your submitted content. Advertising shows 20% of the time, and you earn 80% on all ad-related revenue.

If you are a talented and speedy writer, you can certainly make some extra cash with Snipsly. And such writing is a good discipline if you are serious about improving your techniques or speed. I don’t think you’ll get rich from Snipsly (you won’t get rich from Google AdSense, that’s for sure), but if you like to write, Snipsly provides a nice way to earn a little money on the side, very easily.

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Blitzing Fast Internet Speeds WIth Charter Ultra60

This is a Sponsored Post written by me on behalf of Charter. All opinions are 100% mine.

I watched a documentary about the history of Apple Computers; it was fascinating. The best part of all, I thought, was the comparison of the Internet of 15 years ago, and the Internet of today. Holy cow, the Internet used to CRAAAAWL through the wiring back then, eh? So much has changed, and we are connected to the Internet is so many ways that were unthinkable back then. We use our computers for the kids’ education, but also for word processing, financial management, and especially now– for our entertainment. I am a real sucker for LOL Cats videos! And we create and upload a lot of videos we’ve made, share photos, listen to music, and stream movies.

It doesn’t seem that too many Internet Service Providers are keeping pace with the online demands of their consumers. Some companies are, like Charter. I’ve been watching this company for over a year now (I can’t wait until we can get service in my area); Charter has consistently listened to its customers by offering their superior service and speed. They’ve also had some very nice giveaways, too.

The latest Charter development is the Charter Ultra Fast 60, a blitzing-fast connection– one of the fastest in the U.S. It had it’s beginning in St. Louis where it was wildly successful (no surprise there), had spread to Southern California, and is FINALLY coming to the Northeast in the near future; Charter hopes to cover its own areas with this new “phatband” technology by 2010! It promises speeds up to 60 Mbps, a nice wide-open pike for sending and receiving huge files, watching movies, gaming, and more. Sweet!

You can go to the Charter website to check out the new Charter Ultra Fast 60 service, look around, see what’s new. I like Charter. I have heard only good reviews about them, and they really seem to be attuned to the customer.

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Making the Most of Your Advertising Strategy

I am in the advertising business, of a sort. I write advertisements, both on my blogs and as an independent contractor for various advertising firms. It is not an easy business (but I suppose none is). It’s even more difficult, creating and implementing an advertising strategy. The Internet has opened up a new world for advertising, yet due to the vastness of the Net and it’s fluidity, it is difficult getting concrete results. How do you know that your advertising reaches the segment of people you aim for? How do you even begin to create a strategy, let alone implement it? The Internet has radically altered advertising for small and large businesses alike; and because the Internet is constantly developing, strategies or programs that worked in the past are no longer as effective. For example, several years ago, it was advised to any serious business that it get a website to offer information about services and “get the name” out there. Today, the Internet is glutted with websites. Now the issue is getting your website and/or product or service visible, and more. The advertising scene is constantly changing; how does a company manage it all?

One answer is to partner with a marketing strategy team, such as C-4 Analytics Measured Social Media Marketing. Internet advertising has become a science, and teams like C-4 have attentively studied and implemented a successful method. They offer some of the following:

  • On-staff psychologists who study patterns and adjust online experiences to increase sales and your return of online investments (ROI).
  • Contribute to viral campaigns, social media (which is extremely hot right now), search engine optimization (SEO), press releases, and more.
  • C-4 follows users from initial clicks to sales, giving their analysts all the more information to determine and tweak successful campaigns and strategies.
  • Save you money on outdated methods (such as PPC clicks, which are not as effective and can be very costly– some as high as $50 per click!).
  • and more…

Advertising is not an easy method, not in this new vast, diverse world of online marketing we have today. Check and see if partnering with marketing strategists will save you money– I’ll bet it will!

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